| Many years ago, I had warned the carwash industry | | | | Document Online3.) Forming a Strategic Alliance with |
| of problems brewing in customer dissatisfaction as | | | | InfoSports Online, the number one youth sports |
| we continued to grow our car wash company into a | | | | website4.) Recognized by the State of Washington in |
| National Franchise Chain. I warned of environmental | | | | Puget Sound Region5.) Helping Inner City Kids raise |
| controls, speed of wash, water usage, quality of | | | | money for travels and education6.) Diligent and |
| labor, price points, car wash fundraisers, car damage, | | | | Continued EffortsOur company and our company |
| up selling and hot wax. At that time I was called | | | | alone, along with the vision of our team has brought |
| everything under the Sun by operators who did not | | | | about great and positive changes in the Car Wash |
| wish to change.Today, just over a five years later | | | | Industry and we will continue to peddle past the |
| those changes are coming about. The ICA, | | | | name calling in search of our victory in the market. It |
| International Carwash Association has sponsored | | | | is for that reason we have forced others to adapt |
| training on saving water due to drought situations in | | | | to a higher standard or exit the market place. Today |
| North America. Many large consolidating Car Wash | | | | nearly every major Car Wash Association in the US is |
| Companies such as Mister Carwash have adopted 5 | | | | sponsoring or calling for some type of charity car |
| minute wash policies, no waiting or bottleneck traffic | | | | wash fundraisers to help the youth of our country |
| flows, flex service with no upsell and responsible | | | | grow up to be hard working and good citizens to |
| employee policies. Other Car Wash chains such as | | | | lead our future.As a matter of fact in a brash and |
| WashDepot, Mace Holdings, CarSpa, Splash . As a | | | | challenging way we have systematically changed the |
| matter of fact this years listing of the Power Inc. Car | | | | industry into our image and we have uplifted the |
| Wash Survey shows that nearly all of the top 50 | | | | dirty image of the former car wash industry adding a |
| consolidated carwashes in North America have | | | | larger customer base for us along with all other |
| adopted 5 or more of Mr. Winslow's challenges of | | | | market participants. Yes we have helped eliminate a |
| past year. Nearly all of these companies have | | | | few through these market demands, however the |
| adopted safer car wash chemical procedures, water | | | | consumer is thankful for the changes as they vote |
| saving systems and community volunteerism. Other | | | | with their dollars to more frequent car washing at |
| major players have adopted incredible standards in | | | | professional car washes. The rest of the industry |
| Image like SuperWash Franchise Systems. | | | | which are willing to follow the new higher standard |
| At the time many in the Industry jeered my | | | | are doing fine still. Today Wash Guys belong to no |
| comments such as Industry Leader, John Moran who | | | | Car Wash Associations, we just command them to |
| said in an article with Professional Car Washing and | | | | see our will for the benefit of the consumer, |
| Detailing Magazine;"What world do you live in? Surely | | | | environment and future success of the industry, and |
| not the same as the rest of us? What you are | | | | to think that most of this started with a kid washing |
| describing is a Utopian fantasy. Why don't you open | | | | airplanes, who eventually wrote the book on |
| up one of these full serve car washes and call it, The | | | | Community Based Car Wash Fundraisers, as good |
| Utopian Fantasy Car Wash. Please show all of us | | | | clean fun to unite young and old, teach respect and |
| moron's how it is done. By the way do you ever | | | | service and raise millions of dollars a year cleaning the |
| sleep, or do you stay up all night dreaming this stuff | | | | World one car at a time, with the help of thousands |
| up?"But never the less the challenge is being met due | | | | of Industry Active Car Wash Owners across this |
| to the vision of our founder to deliver to the | | | | Great Nation.Today all 50 of the top car wash chains |
| customers, that which they desire, we were right | | | | in the Nation subscribe to more than half of our |
| and saw the future others did not. Even more | | | | original initiatives and proposed industry changes of |
| interesting was this announcement that the major | | | | May of 2001. We are watching as the winners and |
| industry magazine was not only adopting the | | | | losers in the market place are now separated by only |
| community based car washing, but sponsoring a | | | | these upgrades in the industry. We are now working |
| non-profit group to do charity carwashes nationwide. | | | | on raising the bar in January of 2003 as soon as the |
| are now the official sponsors of WashUSA. Even the | | | | market leaders catch up to all 12 of our visions for |
| ICA and WCA, which in 2000 made it a point to try | | | | the industry. We have single handedly brought |
| to limit or have carwash fundraisers from kids groups | | | | awareness to the entire industry through our |
| banned due to the fact it was costing them business, | | | | challenging of old thought processes and conventional |
| have dropped those efforts. They were using tactics | | | | wisdom. We will continue to change, modify and up |
| similar to that of the Sierra Club to curtail the | | | | lift this industry for the betterment of all.This proves |
| fundraisers claiming violations of 13.260 of California | | | | when your mission is noble and you commit to go |
| Water Code in Southern CA, Fish and Game in Puget | | | | the distance you will always win in the end. We win |
| Sound region of Washington State and Federal Clean | | | | Again, thank you Team. Now my question for the |
| Water Act in other parts of the country. This made | | | | reader; What industry are you in? What have you |
| for a consumer backlash. Meanwhile our company | | | | done to improve that industry? What have you done |
| was being awarded for our assistance to the | | | | to set yourself apart from the mediocrity? Think |
| common good;1.) Recognized by the City of Los | | | | about it. |
| Angeles2.) Recognized by the EPA in an official | | | | |