| 1. Define the Scope of Your Woodworking Machinery | | | | find it difficult to create that “professional |
| Website | | | | appeal” with a “do-it-yourself” approach. |
| First, decide what your website will be about. Do you | | | | Most businesses find that hiring professional designer |
| want your used woodworking machinery tools | | | | money well spent. |
| website to be a simple brochure-ware style or an | | | | 4. Choose a Web Host and Sign Up for an Account |
| e-commerce site with robust functionality like | | | | Once your site is completed, you will need to sign up |
| shopping cart, woodworking machinery quoting, | | | | for an account with web hosting company is order to |
| newsletter distribution, sales tools, and advertising | | | | get your web page onto the Internet. The simplest |
| capabilities? Once you have defined the scope of | | | | approach is to select a hosting company and pay a |
| your website, put together a website outline and | | | | fee for space each month. It is easy these days to |
| content. | | | | find a hosting company with 99.9% uptime for less |
| 2. Buy Domain Name for Your Woodworking | | | | than $30/month. The best advice I have is to do |
| Machinery Website | | | | your research and ensure the company is reputable |
| Next, you need to select a domain name. A domain | | | | and does backups of your data frequently. |
| name is the name you want to give to your | | | | 5. Drive Traffic to Your New Woodworking |
| woodworking machinery website. To get a domain | | | | Machinery, Equipment & Tools Website |
| name, you have to pay an annual fee to a registrar | | | | When your site is ready, you will need to submit |
| for the right to use that name. is a great site to visit | | | | your site to the search engines, particularly Google, |
| and research names for your website. It is important | | | | Yahoo and MSN. However, submitting your site to |
| to choose a memorable domain name that contains | | | | search engines along is, quite frankly, a pointless |
| your targeted keywords. Having a keyword-rich | | | | endeavor. If there are no other links to your site on |
| domain name may help you get good rankings in the | | | | the web, search engines may be reluctant to show |
| search engines. Some of the good keywords for | | | | results that include your pages. Therefore, its |
| your woodworking equipment and tools website | | | | important to build links. Directory submissions, link |
| might be: woodworking, machinery, used machinery, | | | | exchanges, press release and article distribution are a |
| buy machinery, woodworking equipment, | | | | few ways that can help you increase the number of |
| woodworking tools. Use Google AdWords Keyword | | | | links pointing to your woodworking machinery |
| Tool to further research your keywords. | | | | website. for example, offers to its advertisers |
| 3. Design and Code Woodworking Machinery Website | | | | professionally written articles as part of the online |
| Once you have the concept for the website and | | | | advertising package offering. |
| have registered a domain name, it is time to design | | | | Conclusion |
| and code the website. You may choose to design it | | | | The above guide is not exhaustive. It is a distillation |
| yourself. Templates are available on the Internet and | | | | of some of the basic steps to getting started with |
| it is easy to create a design without a lot of HTML | | | | your used woodworking machinery site. |
| knowledge. If you are not experienced, you may still | | | | |