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"Just Rent a Rug Doctor and Clean it Yourself" - a True Story

Reputable professional carpet cleaners reallyspots and stains. While we were busy getting
work hard to provide the finest possibleready, a curious tenant wandered up and
service for their clients. They spare nostarted to talk with the property manager who
expense when it comes to the cleaning agentshad  just  let  us  into  the  apartment.
purchased or the equipment that is used. It's
not uncommon to pull up to a client's home inIt was during the course of their talking
a rig that costs over $60,000. Some eventhat we heard the above-mentioned phrase by
bring 100 gallons of softened water with themthis well-meaning neighbor: "Just rent a
to each job to provide a more thorough rinseRug Doctor, clean it yourself and save the
that assures no residue is left behind tomoney".
attract  soil.
And it got me to thinking. Why do people
I mention these facts for a particular athink they can do the same quality job with a
reason. It was prompted by a conversation Imachine that has a fraction of the cleaning
overheard one beautiful late summer day lastpower  we  use?
year.
Here's my theory: Because most people think,
We occasionally clean apartments for an"Anyone can clean carpet - what's so
apartment complex. The property managercomplicated about it?" You go to the
normally cleans the apartment after a tenantstore, rent a machine and... 'Poof'... you're
leaves, including the carpeting. However, shea carpet cleaner. Because you CAN do it
knew that in this instance, she knew thatyourself, many feel they can also get the
there was no way she would even come close toSAME RESULTS that we do. Ah... if only it
getting the carpeting clean again using herwere  that  easy.
little  machine.
Can you wire an entire house? Can you repair
The apartment was a wreck. I've been in theor install plumbing? Can you build a pole
cleaning industry for many years. And itbarn? Then, by golly, you can clean carpet,
never ceases to amaze me how inconsideratetoo!  NOT!
and downright destructive people can be with
property that doesn't belong to them. In thisEven the largest carpet manufacturer in the
apartment, the previous tenants had reallyworld (Shaw) will tell you: Don't do it
outdone themselves: Spills and stainsyourself! They tell you to hire a certified
abounded. In some places, you couldn't evenprofessional cleaner. In fact, beginning in
tell what color the carpet was. It was so2008, they will INSIST that you hire only
bad, the property manager had called thecertified carpet cleaners to clean their
owners to say that the carpet would mostproduct or you will void part of your
likely have to be replaced... it was thatwarranty.
bad.
By the way, the carpet was saved and it
So, we get there and begin to set up; gettingcleaned up beautifully... but, hey, that's
out hoses, sprayers and a multitude ofwhat pros do!
cleaning agents to remove the myriads of



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